Mirialis Presidio · Industrial go-to-market, driven by return on investment
Be present when the buyer decides.
For custom machinery builders, the challenge is not more contacts: it is being present in the right way when the buyer is ready to make a decision.
Few decisions. Lasting relationships.
Custom machinery sales are long, technical and few. Thousands of contacts are not the goal: customers who invest are. We work on markets, relationships and sustained presence.
- 01
Applications and markets
- 02
Technical fit
- 03
Priority companies
- Technical content
- Discussion
- Opportunity
- Economic review
Two axes of work.
01Market development
Market development
Select markets and companies, organise company databases and direct outreach, prepare and follow up trade shows, and build relevant networks.
02Recurring presence
Recurring presence
Technical content, salespeople’s LinkedIn profiles, websites and sector pages, ongoing marketing and CRM. A coherent presence while the buyer evaluates.
ROI
How we are evaluated
Our fee combines a fixed part for the work and a variable part tied to agreed commercial results. Together we define scope, baseline and attribution rules. Our interests align with yours.
ROI guides the decision; it is not a promise. We do not automatically attribute every sale to our work.
One shared economic approach.
Understand the company and objectives. Choose markets and decision-makers. Design the work. Execute activities. Adapt based on evidence. Technical expertise and negotiations remain with the client.
- 01
Understand
- 02
Choose
- 03
Design
- 04
Execute
- 05
Adapt
What we do not do
- We do not sell lists of names.
- We do not sell leads by volume.
- This is not for immediate sales of standard products.