Presidio · Filtration and process plants
Industrial marketing for filtration and process plant builders
A process plant is decided over months, by several people. Each one looks for different answers.
The problem in this industry
Negotiations are long and involve process, maintenance and purchasing. If your name only appears at the show, you vanish from the conversation for the rest of the year.
Who buys
Chemicals, pharmaceuticals, food & beverage and water treatment. Long decisions with several technical roles involved.
- They look for application cases and technical webinars.
- They compare different technologies.
- They visit process shows such as Achema.
Demonstration examples, not client cases.
Process cases
Cases that start from the customer’s process problem, not from the technology.
Reused technical webinars
A recorded webinar becomes videos, articles and posts for months.
Pages by customer industry
Chemicals, pharma, water: each industry has its problems and its language.
Companies running your process who know you
Webinar attendees and follow-up requests
Roles involved per negotiation
Projects started
Are Achema and process shows still central?
Yes. Work across channels prepares and extends them.
How many webinars do we need?
A few a year, well reused.
How do we talk to chemicals and pharma at once?
With separate pages per industry: different problems and regulations.
What do you measure?
Market awareness, growing relationships and projects that start.
Book a 30-minute call.
We understand your situation and tell you frankly whether and how we can help.